Campbell Soup Company began as a small canning company, launched in 1869 in Camden, N.J., by fruit merchant Joseph Campbell and icebox manufacturer Abraham Anderson. They started out packing three products: French peas, fancy asparagus and beefsteak tomatoes, then expanded to other vegetables, jellies, soups, condiments and mincemeat.
In 1897, Dr. John T. Dorrance joined the company and invented condensed soup, a product that changed the way Americans eat and turned Campbell's into a household name. The new product was so successful that, in 1922, the company formally adopted “Soup” as its middle name and became the Campbell Soup Company.
Since then, Campbell has branched out into sauces, baked snacks and beverages, and has entered countries around the world. As other brands have joined the Campbell family, each has brought a heritage of its own. Pepperidge Farm was founded in 1937 by a Connecticut homemaker, Margaret Rudkin, who started baking all natural bread for her highly allergic son. From that quiet beginning on her family farm, the enterprising Rudkin grew her company into a national producer of premium baked goods. Our Australian baked snacks brand, Arnott’s, traces its history to a small bakery, opened by William Arnott in 1865 in Newcastle, Australia.
Our products have had a strong impact on popular culture. Campbell's "Red & White" condensed soup can was turned into an icon by pop artist Andy Warhol. Generations of Americans can hum our "M'm! M'm! Good!" advertising song and know our
"Wow! I Could've Had a V8!" tagline. “Pepperidge Farm Remembers,” the tagline of one of the longest-running ad campaigns in U.S. history, is still echoed today.
Above is a timeline, featuring more milestones for our company. We are excited to build upon our proud heritage. We invite you to join us.